Essence of Public Speaking Series

Writing Great Speeches, authored by an academically trained linguist and former university professor who is also a highly successful and experienced professional speechwriter, shows students the author’s personal methods for reaching an audience and achieving the desired result or purpose.

WRITING AND DELIVERING AN EFFECTIVE SPEECH

From the beginning stages of deciding what to say to applying the finishing touches to the script, Perlman’s clear and eloquent voice leads readers through the various stages of writing and delivering an effective speech.

His original professional techniques for acquiring “quick credibility” and writing a “listenable” speech round out his highly effective strategies for creating successful speeches.

ENDORSED BY NATIONAL SPEAKERS ASSOCIATION AND TOASTMASTERS INTERNATIONAL

With endorsements from two of the largest and most influential public speaking groups — the National Speakers Association and Toastmasters International — this book is written by an expert speechwriter whose eloquent voice leads readers through the difficult process of writing a great speech.

In these pages a seasoned speechwriter reveals his trade secrets – from analyzing the needs of an audience to leaving them with a satisfying sense of closure – as he guides readers through the process of planning, writing, and honing an outstanding speech. Readers will discover effective ways to connect with an audience, explain concepts, and support ideas, learn how to time and cut a speech when necessary.

The bottom line? When readers have finished this book, they will be well on their way to making their next big speech a big success!

Anyone — from a businessperson to a community member — who wants to learn the skills necessary to write and deliver a memorable speech.

Part of the Essence of Public Speaking Series.”